Go2market
Positioning, messaging, launch and go-to-market planning that gets a product or service to market, and to revenue.
About Move 4ward
"Ain't no mountain high enough. In the outdoors. In business. Same mindset, different terrain."
Move 4ward is my marketing and business consulting practice. I help companies through marketing and business projects, and I aim to leave a positive mark, so you've genuinely moved forward.
Where many stop at the strategy deck, I stay for the descent: execution at basecamp, where the solution is designed, built, tested and actually running. I bring a broad, holistic view, built on many years across different marketing and business domains and across many sectors, so the disciplines connect instead of colliding.
The four routes
Deep enough to lead each on its own; connected enough to hold them together on one engagement.
Positioning, messaging, launch and go-to-market planning that gets a product or service to market, and to revenue.
Shaping the proposition, roadmap and lifecycle, keeping customer value and business value on the same rope.
Marketing automation and the wider martech stack; Salesforce Marketing Cloud, Adobe, HubSpot, Marketo, chosen, connected and made to work.
Pricing strategy and the business cases behind big decisions, turning assumptions into numbers people can act on.
Other expertise
Alongside the four core routes, I regularly work in these domains too.
About Dirk Blondeel
Dirk Blondeel is the guide behind Move 4ward, a Belgian marketing and business consultant with nearly 20 years across telecom, energy, retail, electronics, travel, transport and B2B. Creative, analytical and restlessly curious, he works the exposed ridges where sales meets marketing, marketing meets technology, and strategy meets the ground.
Read the full online CV ↗Contact
Got a route in mind, or a mountain that looks too big? Let's talk.